Privacy

We keep data collection to the minimum needed to run the site. That means basic analytics — things like which pages get visited and roughly where traffic comes from — plus cookies that remember simple preferences. We don't ask you to create an account to read anything.

The analytics we look at are aggregated. We use them to understand which guides are useful and which ones fall flat, so we can write better ones. We're not building profiles of individual readers, and we don't try to identify you personally.

We don't sell or hand your data to third parties for their own marketing. Some standard tools we rely on, like analytics and ad providers, process data on our behalf, and they have their own policies you can review. Beyond that, your browsing here stays here.

If you have a question about data, or you'd like to know what a cookie is doing, just email us. We'll answer in plain language and help where we can.